The #1 most important action you can take to boost the performance of your organization is to hire well.


I’m a Texas-born and raised recruiter with over 20 years of recruiting experience and several years of IT sales experience.

My sales recruiting experience has taught me to focus on results first. My Sales Recruiting efforts at the companies and sales teams I’ve supported and helped build have led to many sales leaders advancing their own professional careers. That is the value of focusing on sales skills, experience, and past accomplishments.

On the journey with you!



From the founder: I’ve been in sales and recruiting for over 25 years. I also have witnessed the results of poor hiring decisions. Measuring that cost is difficult and depressing. An organization loses money, TIME, and opportunities. I created Zag because I wanted to the opportunity to bring my Recruiting expertise to leadership professionals that are honorable and equipped to hire experienced sales professionals.

I’ve developed a 5 step recruiting process to introduce you to the professionals you need to achieve your goals.

1. Discovery Session:

We begin with an analysis of your role and organization to determine the required talent profile.

Begin with the end in mind. By focusing on the must-do’s rather than ONLY the must-haves we quickly identify the ideal team player your team needs.

2. Results-Based Search:

While others may focus on posting your jobs and delivering candidates that CAN do, we develop an active search focused on identifying and engaging candidates that have the experience to make a significant positive impact.

3. Screening & Interviewing:

We will develop and deploy a custom STRUCTURED phone and video screening process to eliminate the bottom 90% and present only the top 10% of talent. We engage our network of professionals then present your organization and opportunity honestly and screen for our results-focused profile.

4. Scientific Validation:

Hiring smarter for your organization improves employee and client matching, reduces turnover, and employers management efficacy. The use of assessments provides context for structured interviews.

5. Closing & Onboarding:

We will ensure that each finalist is excited to join your team. In this final stage, we conduct standard and backdoor references wherever possible. We will deploy our proven closing process that lands over 90% of all candidates and develop a detailed resignation plan with/for the selected candidate(s).


Michael and his team are always willing to take the time to listen to our business needs and will calibrate their search to match the environment we are seeking to cultivate. They have been critical in finding high-caliber candidates for our sales teams. They consistently sends solid, insightful interviews that leave you excited and asking, “When can they start?” rather than wondering where the last thirty minutes of your life went.
MacKenzie Beffa
MacKenzie Beffa
Sales Ops Lead
I've been working with Michael for the past several years. Together with his guidance, I've been able to advance my career from an entry level sales role in a very transactional sales environment to a Senior Enterprise Sales Executive position with the world leader in the enterprise application and infrastructure industry. I've doubled my minimum earnings & OTE.
Joel Dunson
Joel Dunson
Senior Enterprise Sales Executive